Orange Tree Branding

I’ve been brewing my own craft beer for some time now and couldn’t resist designing some branding for it. The name is derived from “Oranjeboom” a beer brewed here in Breda since 1968. On top of that we live in the “Oranjeboomstraat” so it was an obvious choice.

With a simple change of the label’s main color it could be easily updated for each beer type. Due to the fact that the final output of the beer is hard to predict the tagline “Optimistic craft beer” was added to the label.

CLIENT: Self initiated
CATEGORY: Branding, Packaging design

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